Keep one analytics site per domain, then group them into a network (or roll-up view) to read the total, compare sites side by side and filter any report by site. In PubPulse you create a network in Account → Manage Networks and switch the Mode to Network.
Many publishers run more than one site: niche sites, country editions, subdomains for sections. Each needs its own reports, and the business needs the total.
Three ways to set it up
| Setup | Pros | Cons |
|---|---|---|
| One tracking ID for all sites | one total | sites mixed, paths collide, no per-site settings |
| One ID per site, totals in a spreadsheet | clean data | manual, always out of date |
| One ID per site, grouped in a network | clean data and live totals | needs a tool that supports it |
How a network works
Each site keeps its own tracking ID, timezone, custom dimensions and team access. A network is a view on top: the reports read all its sites at once and can be split by site. Nothing changes in the tracking code.
What to compare between sites
- Users and pageviews per site over time.
- Source mix: one site living on Discover is riskier than one with steady search traffic.
- Engagement: time on page and pages per session.
- Revenue per session when combined with your ad data.
Sending one page to several sites
Sometimes a page belongs to two views, for example a country edition and the group total. PubPulse accepts several domain/ID pairs in one tag, separated by commas; see Several sites and networks.
Team access across sites
Give each editor access to their own site and the managers access to the network. In PubPulse, managers see every site of the owner; users can be limited per site and per section.
Pricing tip
Most tools price by total pageviews across all sites, so a network costs nothing extra. On PubPulse, Business plans include 3 networks and 20 websites.
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